The Significance of Information

Today was the start of term 2 of 2nd year and our first day back after the Christmas break. For the first 5 weeks of this term we will be doing our chosen field project, I chose to do the Significance of Information with David Wrenne.


The day started with a briefing on the field group about what we will be doing for these 5 weeks and then a lecture about what information design is. Information design is the skill and practice of preparing information so people can use it with efficiency and effectiveness. The term was used firstly by the graphic design consultancy, Pentagram, based in London. They used the term to distinguish their designs from other types of design. However there if evidence of information design being used thousands of years ago in cave paintings, and hieroglyphics.
One of the most famous examples of information design is the London Underground tube map, designed by Harry Beck in 1931.


First Data

After the lecture David then put 6 questions each on a table and we all had to go around these tables and write our answer to these questions on a post it note. The questions were:

  1. If you had to be stuck in a lift with somebody who would that be?
  2. What is your favourite book/publication?
  3. If you had to listen to one song on repeat what would that be?
  4. When you were a kid, what did you want to be when you grew up?
  5. What is your guilty pleasure?
  6. Who inspires you?

After we had answered these questions we were put in 6 groups and each group was allocated to an individual question, the question that my group was given was “If you had to be stuck in a lift with somebody who would that be?”. Our task was to create an infographic based on the answers of the group. We firstly divided our answers up into different categories based on who the person is that each person had decided they wanted to share a lift with. The categories were: politics, personal, celebrities, utilitarian and authors. For our infographic we decided to focus in on the idea of using the lift as a visual image. We decided to base our infographic on the image that you often see in shops etc directing you to the lift. Each lift was placed at different heights on the page depending on the amount of people in each category, and inside each lift they also contained the amount of people in that category.  This was the final result of our infographic.


Each group then placed each of their infographics onto the board and we all gathered round to discuss and give feedback. It was really interesting to look at how other groups had interpreted their questions and how they put this into a visual idea. The feedback that we were given was that we need to represent each category better in a visual way, this is so when the viewer see the infographic they immediately know what each lift represents. Overall, David said it was a strong graphic. I agree with these points, and I feel that we can easily make the lifts more visual.


Beautiful Systems

Our second task of the day is to be our task for the week, we were tasked to create 3 outcomes that share a system/convention and that revolves around a moment in time.

Our group decided to document how people react to a random white piece of paper being placed in random environments. The 3 environments we chose to place the paper was at the entrance to the heart space, in the graphics studio and also on social media. We then observed how people reacted from 3 to 4 pm.



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